Professor Cannon advises students for how to prepare and provides background for the Metabical Case. This clip is from BUS 656.
The class discusses the marketing strategy they would use in the Maya Case Study with Joe Canon. This clip is from BUS 656.
https://vimeo.com/235966722 The class discusses jazz’s target market and the challenges of marketing jazz to today’s consumers. This clip is from BUS 656, Joe Cannon.
https://vimeo.com/110011371 This video describes how case briefs are to be written in Marketing Strategy and Planning Joe Canon.
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