The class conducts quantitative analysis on the case Forlani’s Ristorante. This clip is from BUS 656.
https://vimeo.com/193611809 Dave Gilliland sat down with Associate Professor Tuba Ustuner from the Marketing Department of the College of Business to talk about her market reseach
https://vimeo.com/235941102 Professor Cannon discusses several marketing strategy planning models, including the Three Market Disciplines Model. This clip is from BUS 656.
https://vimeo.com/246496881 Doug Hoffman presents Marketing Segmentation Advantages and Disadvantages for EMBA BUS 655 students.
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