Professor Cannon sets aside time for online students to explain the organization his course, introduce his team, and discuss how online students can engage in active learning. This clip is from BUS 626.
https://vimeo.com/235953415 Key formulas such as Return on Investments (ROI) and Marketing Return on Investments (MROI) are taught. This clip is from BUS 656.
https://vimeo.com/264097606 Doug Hoffman talks about what marketing mix looks like within business. This clip is from BUS 655.
https://vimeo.com/235942768 Professor Cannon provides information on what assignments to complete, what to expect for the next class, and shares how to write a positioning statement.
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