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Category: Douglas Hoffman

Marketing Segmentation Advantages and Disadvantages

https://vimeo.com/246496881 Doug Hoffman presents Marketing Segmentation Advantages and Disadvantages for EMBA BUS 655 students.

Blake November 4, 2019

The Power of a Brand

https://vimeo.com/264097463 Doug Hoffman talks about the power of a brand. This clip is from BUS 655.

Blake November 4, 2019

Keys to Strategic Planning

https://vimeo.com/264097517 Doug Hoffman talks about the keys to strategic planning. This clip is from BUS 655.

Blake November 4, 2019

What a Marketing Mix Looks Like

https://vimeo.com/264097606 Doug Hoffman talks about what marketing mix looks like within business. This clip is from BUS 655.

Blake November 4, 2019

Assessing and Improving the Service Delivery System

https://vimeo.com/331620827 Professor Hoffman discusses the varying levels of customer satisfaction, how to measure it, and what factors influence the data gained from customer satisfaction surveys.…

Blake November 4, 2019

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    Departments

    • Accounting
    • Computer Information Systems
    • Finance and Real Estate
    • Management
    • Marketing
    Menu
    • Accounting
    • Computer Information Systems
    • Finance and Real Estate
    • Management
    • Marketing

    Members

    • My Account
    • Catalog
    • Log In
    Menu
    • My Account
    • Catalog
    • Log In

    Collaborations

    • Accounting Tutoring Lab
    • CMC Podcast
    Menu
    • Accounting Tutoring Lab
    • CMC Podcast

    Research

    • Accounting Comparability and R&D Efficiency
    • After Hours Email Monitoring
    • Data Privacy
    • Managerial Accounting
    • Real Options
    • Unemployed Need Not Apply
    Menu
    • Accounting Comparability and R&D Efficiency
    • After Hours Email Monitoring
    • Data Privacy
    • Managerial Accounting
    • Real Options
    • Unemployed Need Not Apply

    Continuing Education

    • Beverage Business Institute
    • Diversity, Equity and Inclusion
    • Executive Education
    • Pivot Jumpstart
    • The Everitt Real Estate Center
    • Venture Jumpstart- Micro-Learnings
    Menu
    • Beverage Business Institute
    • Diversity, Equity and Inclusion
    • Executive Education
    • Pivot Jumpstart
    • The Everitt Real Estate Center
    • Venture Jumpstart- Micro-Learnings