Marketing

Positioning a Brand

https://vimeo.com/264453644 This clip is from BUS 656, positioning a brand via strategy. Joe Canon dives deep into the tools it takes to develop a brand

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Marketing Strategy

https://vimeo.com/264453370 Joe Canon talks about the marketing strategy planning process when building a brand. This clip is from BUS 656.

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Guest Speaker Frank Balog

https://vimeo.com/236980598 Guest speaker, Frank Balog, discusses his education and career and presents marketing strategy and planning from a practitioner’s perspective. This clip is from BUS

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Metabical Case Discussion

https://vimeo.com/236966571 Professor Cannon shares a new product success story, and then dives into the Metabical Case Discussion. This clip is from BUS 656.

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Executive Education Group Registration